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Understanding Your Demographic
Business, Client Service

Understanding Your Demographic

March 2023Phil Learney

Any business comes with a number of parameters that determine its viability and potential to succeed. One of the first key things to understand is target audience.

Essential Forms Your Personal Training Business Needs
Business, Client Service

Essential Forms Your Personal Training Business Needs

March 2023Phil Learney

Having legal forms in place is important for any reputable personal training business. Personal trainers must have a legal "duty of care" to clients to reduce the likelihood of accidents,...

Competitor Analysis For The Fitness Sector
Business, Client Service

Competitor Analysis For The Fitness Sector

November 2022Phil Learney

What is a Competitor Analysis? A competitive or competitor analysis is the process of researching your competitors to better understand their strengths and weaknesses and then comparing that research to...

Why You Should Use A Client Welcome Pack
Business, Client Service

Why You Should Use A Client Welcome Pack

October 2022Phil Learney

Making a good first impression is one of the best ways to foster a healthy coach/client relationship. As a coach, consistently building upon these relationships helps keep clients happy and in your...

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